Ron Winnegrad has been a Perfumer and teacher for 46 years. As a perfumer, Ron has been able to express the world he sees through a rainbow of olfactive and emotive visions. As a teacher, Ron has helped others to see fragrance through his own multi sensorial lens.
A CHILD instinctively knows how to use their imagination, how to be CREATIVE. We become disconnected from our CHILDLIKE curiosity the more we “learn.” It has been demonstrated that when CHILDREN are given instructions on how to play with a toy they become less curious, and not discover new ways […]
WHAT HAPPENED to listening to the DESIRES, WISHES, AND DREAMS of a CUSTOMER, FRIEND, COLLEAGUE, OR CHILD? We are so caught up in the tangled interconnection of life that we sometimes take SHORT CUTS in listening. We do not listen with our HEARTS, UNDIVIDED ATTENTION, EYES AND EARS. So we […]
Yes, it would go against all natural tendencies to EAT YELLOW SNOW. That is totally against what we should learn at an early age. No one is born disliking another. People learn to dislike and if they can learn to dislike another, they can be taught to love. For love […]
FRAGRANCE is a library for feeling and time. Perhaps because we experience FRAGRANCE with our whole selves, with the MIND, SOUL and FEELINGS. It is impossible to consider it merely as a smell. FRAGRANCE is an essential means of communication for our inner STORYTELLING, which is the narrative support of […]
Research has found that people who have friends that they can SHARE experiences with, friends that they can SHARE stories with, have lower blood pressure, less heart complications and just better health in general. Doctors have asked their patients to make sure they are not ALONE and to SHARE their […]
We all are stressed from time to time because of our busy lives. So we should take advantage of the different EMOTIONAL OUTHOUSES that exist. Some are just a walk in a wooded area, or just sitting and looking at a tree for ten minutes. Also talking to a friend […]
WOW is slang for; TO GAIN AN ENTHUSIASTIC RESPONSE FROM ANOTHER, AN EXTRAORDINARY SUCCESS OR PLEASURE, OR A THRILL FROM ANOTHER. Have you ever given a WOW to someone? Or has one given a WOW to you? When someone says to you; “you have touched my HEART and lifted my […]
How does the HUMAN HEART which inspired sonnets, songs, paintings, lovers, kindness un-busy itself from self-consciousness and learn to be a HEART? We have to unlearn as grownups and be more childlike and rediscover the purest, most innocent truths of our humanity. OUR HEARTS SHOULDN’T BE TOO BUSY TO BE […]
Everybody on a team is different, BUT WE ALL HAVE THE SAME MISSION. The definition of TEAMWORK is; COLLABORATION, PARTNERSHIP, COOPERATION. There are LEADERS on ALL LEVELS of an organization. The PARTNERSHIP should go from the top of the organization throughout ALL LEVELS of the establishment. It is up to […]
EMOTION is; feeling, sentiment, sensation, affect, empathy and heartfelt. ANALYZE is; dissect, examine, break down, take apart into constituent parts. Too many of us TAKE APART immediately when we look at or smell something. We try to impress others with our “knowledge” and miss the message that was intended. By […]
A Perfume Whisperer 